What we offer
Extensive investor network
Independent of the trade fair visit, start-ups gain access to a large network of investors from all over Germany who want to invest specifically in innovative sports projects.
Contact with professional athletes
Startups benefit from direct connections to professional athletes who want to support them not only financially, but also with their sporting experience and their network.
Advantages through pooling options
Through the possibility of investor pooling, start-ups can benefit from bundled capital and strategic support, which facilitates entry and growth
Year-round visibility and reach
In contrast to a pure trade fair presence, startups benefit throughout the year from a broader sphere of influence and a continuous presence in the ISPO BRANDNEW UP network.
Direct investment opportunities
In the ISPO BRANDNEW UP program, the focus is not on classic prizes, but exclusively on the prospect of real investment – startups thus have direct opportunities for capital to implement and scale their ideas.
Media presence and reach
Startups benefit from high visibility via the media channels of ISPO and PlayersTech as well as from targeted communication in social media, which gives them access to a wider audience.
Comprehensive access to ISPO Startups
Investors gain direct access to all start-ups represented at ISPO and thus access to a comprehensive deal flow of innovative companies.
Cooperation with PlayersTech experts
By partnering with PlayersTech, investors have access to experienced experts to assist with due diligence, valuation and decision making.
Pooling options for flexible investing
Investors can benefit from the advantages of pooling in order to invest together with others – ideal for entering start-ups that promise them without having to bear the entire risk alone.
Joint evaluation of start-ups
Investors can evaluate and analyze startups as a team, which supports and optimizes decision-making processes through the exchange with other experts.
Year-round deal flow
The ISPO BRANDNEW UP program offers investors a continuous deal flow that is not linked to the days of the trade fair, giving them access to new investment opportunities throughout the year.
Internationalization
Investors benefit from the international networks of ISPO and PlayersTech, which make it possible to accompany startups for follow-up investments and expansions in international markets such as Saudi Arabia. This not only strengthens the startups, but also increases the chances of attractive exits for investors
Apply as a startup
Startups without registration for ISPO BrandNew
Startups who only want to participate in the ISPO BRANDNEW UP program can simply register by e-mail.
The participation fee is €500.
Startups with existing or new registration for ISPO BrandNew
BrandNew Award startups automatically take part in the ISPO BRANDNEW UP program as part of the award. You must also register by e-mail at ispoup@playerstech.de to register.
To the ISPO BRANDNEW AWARD register
Jury
Alfred Finnbogason
Former. Professional soccer player, athlete investor
Alexander Hack
Professional soccer player, athlete investor
Sebastian Langkamp
Former. Professional soccer player, athlete investor
Davie Selke
Professional soccer player, athlete investor
Mischa Zverev
Professional Coach, Athlete Investor
Christian Mees
CEO PTV PlayersTech Ventures GmbH
Offer for partners
As a partner in the ISPO BRANDNEW UP program, you benefit from a unique platform that offers you access to promising startups, investors and an international network.
Exclusive access to start-ups and innovations
As a partner, you have direct access to the best startups at ISPO.
Positioning as a pioneer in the field of innovation
Show your commitment to the future of the sports industry by becoming a partner of the ISPO BRANDNEW UP program. Your brand will be prominently featured on the platform and at events.
Participation in the jury
As a partner, you have the option of sending a representative to the jury to select and evaluate the most promising startups together with other experts and investors.
Network and contact opportunities with investors and athletes
Establish valuable contacts with investors, professional athletes and other decision-makers who could be potential supporters and business partners for your projects.
Own workshops and master classes
Take the opportunity to organize your own workshops or masterclasses, e.g. on topics such as “How do I make my startup investment-ready?”. In this way, you position yourself as a valuable advisor and knowledge carrier for the startup community.
Year-round commitment and reach
The ISPO BRANDNEW UP program runs throughout the year and thus enables you to have a long-term and continuous presence – far beyond the trade fair days.
